Marketing
Revenue Optimization Innovators offers a full range of marketing services, from market research through to planning, implementation and post-implementation analysis. Our scope of services include:
- Strategy development
- Identify unique market position
- Identify competition and market position
- Develop strategic plan to achieve business goals
- Identify human capital and resources needed to build team and execute plan
- Lead and manage team
- Copywriting
- Print, corporate, advertising, web and social media SEO based copywriting for website optimization
- Managing website content and updates
- Writing and distributing newsletters
- Creative direction
- Manage relationship between graphic designers, developers, architects, web developers and other relevant stakeholders to ensure product positioning is effectively and authentically represented on brand and message
- Media buying
- Print, radio, TV and internet
- Negotiating trade and cross promotions
- Advertising trade, naming rights
- Social media
- Posting on Facebook, Twitter, Pinterest, etc.
- Project management
- Managing marketing teams – web developers, SEO consultants, graphic designers, social media managers, agencies, etc. to ensure team works together cohesively
- Budgeting
- Developing and managing marketing budgets
- Collateral
- Manage development of collateral and logos
- Manage photo and video shoots
- Public Relations
- Write and distribute news releases
- Develop and maintain media kits
- Host media events
- Develop and host special events – business openings, media events, travel agent fams, VIP dinners, client appreciation events, etc.
For more information on our marketing services, please contact us.